{"id":28921,"date":"2024-02-24T12:00:14","date_gmt":"2024-02-24T09:00:14","guid":{"rendered":"https:\/\/www.karekod.org\/blog\/?p=28921"},"modified":"2024-02-24T12:02:08","modified_gmt":"2024-02-24T09:02:08","slug":"mobil-uygulamalarda-kullanici-basi-kazanc-ne-kadar","status":"publish","type":"post","link":"https:\/\/www.karekod.org\/blog\/mobil-uygulamalarda-kullanici-basi-kazanc-ne-kadar\/","title":{"rendered":"Mobil Uygulamalarda Kullan\u0131c\u0131 Ba\u015f\u0131 Kazan\u00e7 Ne Kadar?"},"content":{"rendered":"\n<p>Mobil uygulamalar hayat\u0131m\u0131z\u0131n her alan\u0131n\u0131 sarm\u0131\u015f durumda. Al\u0131\u015fveri\u015ften ileti\u015fime, e\u011flenceden e\u011fitime kadar her alanda mobil uygulamalar\u0131 kullan\u0131yoruz. Bu durum, mobil uygulama pazar\u0131n\u0131n da h\u0131zla b\u00fcy\u00fcmesine yol a\u00e7\u0131yor.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u0130\u00e7indekiler<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"\u0130\u00e7indekiler Tablosunu A\u00e7\/Kapat\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.karekod.org\/blog\/mobil-uygulamalarda-kullanici-basi-kazanc-ne-kadar\/#Oyun_Disi_Kategorilerde_En_Yuksek_Kazanc_Elde_Eden_Mobil_Uygulamalar_Aylik_Aktif_Kullanici_Basi_Gelir\" >Oyun D\u0131\u015f\u0131 Kategorilerde En Y\u00fcksek Kazan\u00e7 Elde Eden Mobil Uygulamalar (Ayl\u0131k Aktif Kullan\u0131c\u0131 Ba\u015f\u0131 Gelir)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.karekod.org\/blog\/mobil-uygulamalarda-kullanici-basi-kazanc-ne-kadar\/#TikTok_Kullanici_Basi_Kazancta_Lider\" >TikTok, Kullan\u0131c\u0131 Ba\u015f\u0131 Kazan\u00e7ta Lider<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.karekod.org\/blog\/mobil-uygulamalarda-kullanici-basi-kazanc-ne-kadar\/#YouTube_ve_Google_One_da_Basarili\" >YouTube ve Google One da Ba\u015far\u0131l\u0131<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.karekod.org\/blog\/mobil-uygulamalarda-kullanici-basi-kazanc-ne-kadar\/#Eglence_ve_Sosyallesme_Uygulamalari_Revacta\" >E\u011flence ve Sosyalle\u015fme Uygulamalar\u0131 Reva\u00e7ta<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.karekod.org\/blog\/mobil-uygulamalarda-kullanici-basi-kazanc-ne-kadar\/#Kullanici_Basi_Kazanc_Artiyor\" >Kullan\u0131c\u0131 Ba\u015f\u0131 Kazan\u00e7 Art\u0131yor<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.karekod.org\/blog\/mobil-uygulamalarda-kullanici-basi-kazanc-ne-kadar\/#Son_Soz\" >Son S\u00f6z<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>Bu makalede, oyun d\u0131\u015f\u0131 kategorilerde Google Play ve App Store&#8217;dan en y\u00fcksek kazanc\u0131 elde eden mobil uygulamalar\u0131n ayl\u0131k aktif kullan\u0131c\u0131 ba\u015f\u0131na gelirlerini (ARPU) inceleyece\u011fiz. Bu bilgilerden yola \u00e7\u0131karak, mobil uygulama pazar\u0131ndaki trendleri ve kullan\u0131c\u0131lar\u0131n ilgisini \u00e7eken uygulamalar\u0131 analiz edece\u011fiz.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Oyun_Disi_Kategorilerde_En_Yuksek_Kazanc_Elde_Eden_Mobil_Uygulamalar_Aylik_Aktif_Kullanici_Basi_Gelir\"><\/span>Oyun D\u0131\u015f\u0131 Kategorilerde En Y\u00fcksek Kazan\u00e7 Elde Eden Mobil Uygulamalar (Ayl\u0131k Aktif Kullan\u0131c\u0131 Ba\u015f\u0131 Gelir)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"575\" src=\"https:\/\/www.karekod.org\/blog\/wp-content\/uploads\/2024\/02\/oyun-disi-uygulamalarda-en-yuksek-kazanc-1024x575.png\" alt=\"En Y\u00fcksek Kazan\u00e7 Elde Eden Mobil Uygulamalar\" class=\"wp-image-28923\" srcset=\"https:\/\/www.karekod.org\/blog\/wp-content\/uploads\/2024\/02\/oyun-disi-uygulamalarda-en-yuksek-kazanc-1024x575.png 1024w, https:\/\/www.karekod.org\/blog\/wp-content\/uploads\/2024\/02\/oyun-disi-uygulamalarda-en-yuksek-kazanc-300x168.png 300w, https:\/\/www.karekod.org\/blog\/wp-content\/uploads\/2024\/02\/oyun-disi-uygulamalarda-en-yuksek-kazanc-768x431.png 768w, https:\/\/www.karekod.org\/blog\/wp-content\/uploads\/2024\/02\/oyun-disi-uygulamalarda-en-yuksek-kazanc-1536x862.png 1536w, https:\/\/www.karekod.org\/blog\/wp-content\/uploads\/2024\/02\/oyun-disi-uygulamalarda-en-yuksek-kazanc-730x410.png 730w, https:\/\/www.karekod.org\/blog\/wp-content\/uploads\/2024\/02\/oyun-disi-uygulamalarda-en-yuksek-kazanc-350x196.png 350w, https:\/\/www.karekod.org\/blog\/wp-content\/uploads\/2024\/02\/oyun-disi-uygulamalarda-en-yuksek-kazanc-1100x617.png 1100w, https:\/\/www.karekod.org\/blog\/wp-content\/uploads\/2024\/02\/oyun-disi-uygulamalarda-en-yuksek-kazanc.png 1805w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Mobil Uygulamalarda Kullan\u0131c\u0131 Ba\u015f\u0131 Kazan\u00e7<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><th>Uygulama<\/th><th>Platform<\/th><th>ARPU ($)<\/th><\/tr><tr><td>TikTok<\/td><td>Google Play<\/td><td>0,23<\/td><\/tr><tr><td>TikTok<\/td><td>App Store<\/td><td>0,23<\/td><\/tr><tr><td>YouTube<\/td><td>Google Play<\/td><td>0,04<\/td><\/tr><tr><td>YouTube<\/td><td>App Store<\/td><td>0,04<\/td><\/tr><tr><td>Google One<\/td><td>Google Play<\/td><td>0,03<\/td><\/tr><tr><td>Google One<\/td><td>App Store<\/td><td>0,03<\/td><\/tr><tr><td>Tinder<\/td><td>Google Play<\/td><td>0,02<\/td><\/tr><tr><td>Tinder<\/td><td>App Store<\/td><td>0,02<\/td><\/tr><tr><td>Spotify<\/td><td>Google Play<\/td><td>0,02<\/td><\/tr><tr><td>Spotify<\/td><td>App Store<\/td><td>0,02<\/td><\/tr><tr><td>Netflix<\/td><td>Google Play<\/td><td>0,02<\/td><\/tr><tr><td>Netflix<\/td><td>App Store<\/td><td>0,02<\/td><\/tr><\/tbody><\/table><figcaption class=\"wp-element-caption\">Mobil Uygulamalarda Kullan\u0131c\u0131 Ba\u015f\u0131 Kazan\u00e7 (Ayl\u0131k)<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\"><p lang=\"tr\" dir=\"ltr\">Oyun d\u0131\u015f\u0131 kategorilerde; GooglePlay ve AppStore&#39;dan en y\u00fcksek kazanc\u0131 elde eden mobil uygulamalar\u0131n, ayl\u0131k aktif kullan\u0131c\u0131 ba\u015f\u0131na gelirleri \ud83c\udf0e <a href=\"https:\/\/t.co\/F7eCX928bv\">pic.twitter.com\/F7eCX928bv<\/a><\/p>&mdash; Erman Kaya (@_ErmanKaya) <a href=\"https:\/\/twitter.com\/_ErmanKaya\/status\/1761212159919366312?ref_src=twsrc%5Etfw\">February 24, 2024<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><figcaption class=\"wp-element-caption\">Uygulama Kazan\u00e7lar\u0131 &#8211; Erman Kaya<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"TikTok_Kullanici_Basi_Kazancta_Lider\"><\/span><strong>TikTok, Kullan\u0131c\u0131 Ba\u015f\u0131 Kazan\u00e7ta Lider<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>G\u00f6rsele g\u00f6re, TikTok, ayl\u0131k aktif kullan\u0131c\u0131 ba\u015f\u0131na 0,23 dolar ile oyun d\u0131\u015f\u0131 kategorilerde en y\u00fcksek ARPU&#8217;ya sahip uygulama. TikTok&#8217;un kullan\u0131c\u0131lar\u0131n\u0131n uygulamada olduk\u00e7a aktif oldu\u011funu ve uygulama i\u00e7i sat\u0131n al\u0131mlara a\u00e7\u0131k oldu\u011funu g\u00f6steriyor.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"YouTube_ve_Google_One_da_Basarili\"><\/span><strong>YouTube ve Google One da Ba\u015far\u0131l\u0131<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>YouTube, 0,04 dolar ARPU ile ikinci s\u0131rada yer al\u0131yor. YouTube&#8217;un geni\u015f bir kullan\u0131c\u0131 taban\u0131na sahip olmas\u0131ndan ve kullan\u0131c\u0131lar\u0131n uygulamada reklam izlemeye veya YouTube Premium&#8217;a abone olmaya istekli olmas\u0131ndan kaynaklan\u0131yor.<\/p>\n\n\n\n<p>Google One, 0,03 dolar ARPU ile \u00fc\u00e7\u00fcnc\u00fc s\u0131rada yer al\u0131yor. Google One, kullan\u0131c\u0131lar\u0131n Google Drive&#8217;da daha fazla depolama alan\u0131 ve di\u011fer premium \u00f6zelliklere eri\u015fmesine olanak tan\u0131yan bir abonelik hizmeti.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Eglence_ve_Sosyallesme_Uygulamalari_Revacta\"><\/span><strong>E\u011flence ve Sosyalle\u015fme Uygulamalar\u0131 Reva\u00e7ta<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>G\u00f6rselde yer alan di\u011fer uygulamalar da e\u011flence, sosyalle\u015fme, m\u00fczik, dating ve abonelik hizmetleri gibi kategorilerden olu\u015fuyor. Bu da kullan\u0131c\u0131lar\u0131n mobil cihazlar\u0131nda e\u011flenmek, sosyalle\u015fmek ve \u00e7e\u015fitli hizmetlere abone olmak i\u00e7in mobil uygulamalar\u0131 s\u0131k\u00e7a kulland\u0131klar\u0131n\u0131 g\u00f6steriyor.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Kullanici_Basi_Kazanc_Artiyor\"><\/span><strong>Kullan\u0131c\u0131 Ba\u015f\u0131 Kazan\u00e7 Art\u0131yor<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"\ud83d\udc68\ud83c\udffb\u200d\ud83d\udcbb Mobil Uygulama Geli\u015ftirerek Gelir Elde Etmek\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/KYAffbbC1c4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><figcaption class=\"wp-element-caption\">Mobil Uygulama Geli\u015ftirerek Gelir Elde Etmek<\/figcaption><\/figure>\n\n\n\n<p>G\u00f6rseldeki verilere bak\u0131ld\u0131\u011f\u0131nda, mobil uygulamalar\u0131n ARPU&#8217;lar\u0131n\u0131n son y\u0131llarda artma e\u011filiminde oldu\u011fu g\u00f6r\u00fcl\u00fcyor. Bu da kullan\u0131c\u0131lar\u0131n mobil uygulamalarda daha fazla para harcamaya ba\u015flad\u0131\u011f\u0131n\u0131 g\u00f6steriyor.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Son_Soz\"><\/span><strong>Son S\u00f6z<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Mobil uygulama pazar\u0131 h\u0131zla b\u00fcy\u00fcmeye devam ediyor ve kullan\u0131c\u0131lar mobil uygulamalarda daha fazla zaman harc\u0131yor ve daha fazla para harc\u0131yor. Oyun d\u0131\u015f\u0131 kategorilerde de ARPU&#8217;lar art\u0131yor ve bu da kullan\u0131c\u0131lar\u0131n e\u011flence, sosyalle\u015fme, m\u00fczik, dating ve abonelik hizmetleri gibi alanlarda mobil uygulamalara daha fazla ilgi g\u00f6sterdi\u011fini g\u00f6steriyor.<\/p>\n\n\n\n<p><strong>Analizimizden Yola \u00c7\u0131kabilecek Sorular:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Hangi fakt\u00f6rler TikTok&#8217;un y\u00fcksek ARPU&#8217;suna katk\u0131da bulunuyor?<\/li>\n\n\n\n<li>YouTube, ARPU&#8217;sunu nas\u0131l daha da art\u0131rabilir?<\/li>\n\n\n\n<li>Mobil uygulama pazar\u0131nda hangi kategoriler \u00f6n\u00fcm\u00fczdeki y\u0131llarda en h\u0131zl\u0131 b\u00fcy\u00fcmeyi ya\u015fayacak?<\/li>\n\n\n\n<li>Kullan\u0131c\u0131lar\u0131n mobil uygulamalarda harcama e\u011filimleri nas\u0131l de\u011fi\u015fecek?<\/li>\n<\/ul>\n\n\n\n<p><strong>\u0130lgili Ba\u011flant\u0131lar;<\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/www.karekod.org\/blog\/en-cok-indirilen-uygulamalar\/\">En \u00c7ok \u0130ndirilen Uygulamalar<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/www.karekod.org\/blog\/en-populer-sdklar\/\">En Pop\u00fcler SDK&#8217;lar<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/www.karekod.org\/blog\/turkiyede-en-cok-indirilen-finans-uygulamalari\/\">En \u00c7ok \u0130ndirilen Finans Uygulamalar<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mobil uygulamalar hayat\u0131m\u0131z\u0131n her alan\u0131n\u0131 sarm\u0131\u015f durumda. Al\u0131\u015fveri\u015ften ileti\u015fime, e\u011flenceden e\u011fitime kadar her alanda mobil uygulamalar\u0131 kullan\u0131yoruz. Bu durum, mobil [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":28924,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[],"class_list":["post-28921","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-teknoloji"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mobil Uygulamalarda Kullan\u0131c\u0131 Ba\u015f\u0131 Kazan\u00e7 Ne Kadar? - Karekod Blog<\/title>\n<meta name=\"description\" content=\"Mobil Uygulamalarda Kullan\u0131c\u0131 Ba\u015f\u0131 Kazan\u00e7: TikTok, ayl\u0131k aktif kullan\u0131c\u0131 ba\u015f\u0131na 0,23 dolar ile oyun d\u0131\u015f\u0131 kategorilerde en y\u00fcksek ARPU..\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.karekod.org\/blog\/mobil-uygulamalarda-kullanici-basi-kazanc-ne-kadar\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mobil Uygulamalarda Kullan\u0131c\u0131 Ba\u015f\u0131 Kazan\u00e7 Ne Kadar? 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